Cornish independent brewer and pub company St Austell Brewery has announced the appointment of Andrew Turner, to the newly created role of managing director, beer and brands. 

Diageo has appointed Ivan Menezes to the newly created role of chief operating officer. Menezes is currently president Diageo North America and chairman of Diageo Asia Pacific and Diageo Latin America & Caribbean.  He will take up the role on March 1, 2012.

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Ben Branson

Ben Branson: How to brand non-alc spirits

There are many different elements to consider when launching a non-alcoholic spirits brand. Aside from creating the liquid, the bottle design and communication are also crucial touchpoints.

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